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Make AI UGC video ads that look shot on a phone.

For brands, DTC shops and media buyers who need creator-style ads without booking creators. Write the brief, Frameo films the ad.

Finished AI UGC ads

AI UGC ads, swiped like a feed.

Six phone-shot ads for six products. Each opens on its hook in the first three seconds.

Creators vs a brief

UGC from creators, or UGC from a brief.

Same creator-style look. Here is what changes when a brief replaces the shoot.

ComparedSourcing creators todayWith Frameo
Finding and briefing creatorsOutreach, briefs and back and forth before anyone films.You write one brief in the composer.
Waiting for shipping and filmingThe product ships, then you wait for the footage.No product shipping. Frameo films from your brief and photos.
Reshoots for a new hookBook the creator again and wait for a new take.Change the first line and run it again.
Variations for A/B testingOne creator, one take per booking.Each hook is its own run, one video per run.
Usage rightsNegotiated creator by creator.You retain ownership of what you make. The Terms of Use set out the full position.
Cost per creativeCreator fee, product and shipping.The exact cost of a render is shown before you start it.

UGC ad prompts

Nine UGC ad briefs, ready to film.

Each brief names the setting, the speaker, the first three seconds, the product moment and the call to action. Copy one or start creating.

  • Serum unboxing on a bed

    Linen bed, morning light. She opens a serum box. 0:03 hook: 'I almost returned this.' First drop on cheek. CTA: shop the link.

    unboxing · skincare

  • Protein shake after a run

    Park bench after a run, man shakes a bottle. 0:03 hook: 'My post-run shake, honestly.' Show the pour and the taste. CTA: try a tub.

    fitness · hook

  • Meal kit kitchen testimonial

    Woman at a kitchen counter, box open. 0:03 hook: 'Dinner stopped being a fight.' Show chopping and plating. CTA: pick your week.

    testimonial · food

  • Train window, handheld: a commuter shakes their head to show earbuds stay in, taps the case, scenery streams past, slow pan right, cool daylight, no text

    Earbuds POV hook on a commute

    Train window, handheld. 0:03 hook: 'POV: you found earbuds that stay in.' Shake head, tap the case. CTA: see the colors.

    hook · tech

  • City rooftop at dusk, a woman twirls in a linen dress, the hem flaring, skyline glowing behind, warm dusk light, wide shot, no text

    Linen dress rooftop try-on

    City rooftop at dusk, she twirls in a linen dress. 0:03 hook: 'Everyone asks where it is from.' Show the hem. CTA: shop the dress.

    apparel · hook

  • Bedroom mirror selfie in cool daylight, a woman smooths tinted SPF onto her cheek, no white cast, true-colour daylight, medium close-up, no text

    SPF mirror demo

    Bedroom mirror selfie, cool daylight. 0:03 hook: 'No white cast, watch.' Smooth tinted SPF on her cheek. CTA: get yours.

    demo · skincare

  • Locked-off close-up on a morning sidewalk, a man tastes a sample and his eyebrows rise in surprise, focus very slightly missed, bright daylight, no text

    Snack taste test on a sidewalk

    Morning sidewalk selfie view, man tastes a sample. 0:03 hook: 'Wait, this is vegan?' Eyebrows rise. CTA: grab a pack.

    food · hook

  • Messy desk in soft daylight, low-angle locked-off view: tangled cables vanish and a phone rises upright on a matte stand, calm and tidy, no text

    Phone stand desk glow-up

    Messy desk, soft daylight. 0:03 hook: 'My desk before this stand.' Cables vanish, phone sits upright. CTA: shop the stand.

    demo · tech

  • Founder in a garden holds a dog harness, her dog beside her, the camera slowly pulls back to reveal the garden, soft overcast light, no text

    Dog harness founder story

    Founder in a garden, dog beside her, soft overcast light. 0:03 hook: 'My dog hated walks.' Hold the harness. CTA: see sizes.

    testimonial · apparel

AI UGC video ads: questions media buyers ask

They're built to read as phone-shot creator ads: handheld framing, natural light and a hook in the first three seconds. AI UGC video ads are creator-style ads made with AI, so review every take before it runs. The people on screen are AI-generated, not real customers, so never present them as testimonials.

Yes. Add your photos to the brief and the product on screen is yours, not a lookalike. The clearer the photo, the closer the ad matches your bottle, box or gadget.

Yes. Frameo makes one video per run, so change the first line and run it again. The exact cost of a render is shown before you start it.

See plans

You retain ownership of what you make. The Terms of Use set out the full position.

Your ad brief

Write your ad brief, get your UGC video.

Say who is talking, where they are and what the first three seconds show. Frameo opens with your brief filled in, set to 9:16.

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